Smart Launchpad, Go #OwnIt

One of the nagging fears I have for my children is they’ll be self-conscious enough not to believe in themselves. Sometimes I don’t know if my being supportive at the same time critical of what my kids do are enough to help them grow into the person they’re meant to be. Ang hirap maging magulang (it’s hard to be a parent) but I trust my kids enough that they’ll have the courage to live the life they want and pursue the dreams they want.

Which is why the #OwnIt commercial of Smart is one of my favourites to date.

It’s time to change the way you think. To follow the beat of your heart, the sound of your voice and that gut feeling you know is right.

Believe in yourself.

Feel na feel ko yung commercial. I feel like the guy has definitely #ownit. So I let me kids watch it and as usual my youngest, lil’ Mr. JG had a lot to say.

Juro: Mom, the boy dances really good but why is he shy to dance before?

Me: Probably because he thinks he’s not good enough.

Juro: But he is right? He doesn’t have to be shy!

I hope this go-getter attitude of his lasts until he’s old. Even if he doesn’t know it, he is his sister’s inspiration to try new things and to believe in herself just as much as he believes in her. Anyway, by now you’ve probably figured out how my second child is such a charmer and isn’t shy to express himself and to do what he likes doing.

Sharing a video of the lil’ guy being his usual self, as he entertains himself while we were stuck in traffic.

Teehee. The cutest version of Love Yourself by Justin Beiber! I am tempted to post more videos of him and his silly antics. Should I? 🙂

Now if you have a dream of becoming famous on YouTube, now is the time to #OWNIT with Smart Launchpad!

Smart, recognizing the creative potential of Filipino youth as an untapped resource for new ideas and raw talent, encourages the use of YouTube and aims to break the aforementioned barriers experienced by the country’s digital generation. Smart continues to inspire change in the way the Filipino youth productively use technology and the Internet by empowering them with the tools to discover their passions, channel their creativity, and broadcast their talents to the world.

Smart understands that it’s not always easy for young Filipinos to express themselves on a digital platform–there’s always the challenge of having the right equipment and of course, not having access to internet connection strong enough for video uploading. Thus they’ve addressed these barriers by creating Smart Launchpad.

Smart Launchpad is a program to help budding content creators upload their own rock on YouTube and broadcast it to the world via Upload Stations all over the country. Ang saya!


Here’s a look at Smart Launchpad at SM Megamall which debuted last July.


It’s a haven for content creators because everything you need to make your own video is there for you to use. Idea at ikaw na lang ang kulang! (you and your idea are the only thing missing)


There’s a makeup station where you can get ready and even use it to create a makeup tutorial. #contentpamore


It has a recording studio set up where you can sing or dance your heart out. Do covers of your favorite artists or even re-enact scenes from your favorite show or film. Whatever you want, just shoot it and #ownit!


Selected malls in key areas nationwide will be chosen as the homes of Launchpad Upload Stations. During weekends, Smart subscribers can hang out, collaborate and create their own videos, and upload in real time using Smart’s fast Internet connection and Samsung devices. Upload Stations will also be deployed in different campuses and hotspots to bring the experience to where the Filipino youth is.

Here’s the list of dates and malls where Smart Launchpad will be:

August 7-8 at SM Baguio

August 13-14 at SM Clark

August 27-28 at SM Iloilo

September 3-4 at SM North EDSA

Aspiring content creators will get the chance to participate in Launchpad Workshops where they will learn from industry professionals and top YouTubers. Smart subscribers can join the workshops by creating an account on YouTube, uploading original videos on their account, and registering online. Registration is open until September 15, 2016. In these learning sessions, they will know how they can make content creation into a profession with modules on building their own brand, monetizing their YouTube channel, and creating engaging content plans. By the end of the workshops, Smart will choose content creators to fly to Los Angeles, USA to collaborate with international YouTube stars.

Watch the full mechanics HERE. If you already have a video, you can directly upload and register at

Guys, don’t miss it! You have the opportunity to own it, so go for it na!


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